Businesses are beginning to take advantage of social media platforms such as Twitter and Facebook. Not only are they creating interactive fan pages and profiles for their companies, they are also rewarding loyal fans and followers with special discounts, deals and coupons. These discounts are only available to fans of these pages and are used as incentives to get shoppers in their stores and onto their social media sites. And it’s working.

This article from the Examiner.com provides examples of how consumers are using Facebook and Twitter to check out business deals, restaurant reviews and even to help plan vacations.

  • Share/Bookmark

Comment Form

What is Twitch?

Twitch is your source for creative happenings from all around the advertising industry. Brought to you by Stevens & Tate Marketing and Endora Digital Solutions. Find news, updates and insight on everything from print, interactive and web and social, to viral and search engine marketing. If it's happening, it's Twitch!

Get the Daily Twitch!

  • JassiMostru: Hi Very nice and intrestingss story. [...]
  • Tim Itano: Agreed! On both your baby boomer comment and your admiration of oval rubber coin holders. I have not [...]
  • Elmhurst Erik: The Baby Boomers are unlike any generation. They revolutionized society and mass media. I love ov [...]
  • Tim Itano: Good post. And yeah, re: the "last meal" involved in the asteroid attack, I'm not sure I would use m [...]
  • Paul: I agree with you, technology is making it easier for marketers to reach their consumers at home, on [...]

Search by Post Date

September 2010
M T W T F S S
« Aug    
 12345
6789101112
13141516171819
20212223242526
27282930