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In: E-Mail Marketing
10 Mar 2010Once you decide to invest time and budget resources to upgrade your list quality, one of your first targets should be winning back the segment of your mailing list that has gone inactive. That segment could be pretty sizable, given that 50% or more of a typical B2C list can be inactive.
A recent article, published [...]
Press releases are a great tool to use to promote your business and web site online. SiteProNews has recently published an article that further explains three good reasons why companies should try to create and distribute at least one press release each month.
1. Press Release Distribution is Good For Organic Search Engine Rankings
One of the [...]
In: Media News| Retail/Grocery
3 Mar 2010Mobile phones are quickly becoming the way consumers find coupons, research products, compare prices and make purchases. It makes shopping easier for consumers, but that doesn’t mean retailers are thrilled at the prospect of consumers consulting mobile phones from their aisles – after all, does Best Buy want you to know that the item in [...]
In order to take your pay per click campaigns to the next level in the upcoming year, you must go beyond simply measuring leads and transactions and start measuring new goals such as social media engagements and RSS subscriptions. The Search Engine Journal has listed 10 types of conversions marketers should be tracking in the [...]
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