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The landscape of the Internet is ever changing and Nicole has the energy and aptitude to keep Endora Digital Solutions out in front of the pack. She leads an enthusiastic team in strategic planning, development, search engine marketing, online promotions and advertising for the web. She has been instrumental in raising the awareness of Stevens & Tate’s clients regarding innovations on the web and other forms of electronic marketing, as well as their awareness of the Internet’s perpetual developments.
In: Web 2.0
25 Feb 2010Microsites are developed to showcase a unique product or service offered by a larger entity. They typically mimic the messaging of the brand and are not afraid to drive users to the corporate website for further investigation.
A microsite is not a landing page. Typically, a landing page is one page that links the reader to [...]
Landing pages are typically one page websites that are developed to generate a conversion. They are simple and direct and ask for whatever the conversion may be. They rarely lead one to the actual website. Landing pages are primarily used for direct marketing and search programs.
Tips on what makes a good landing page:
Content on the [...]
How fun was it to see the fabulous Chicago Bears’ Super Bowl Champions again and to be reminded that the Super Bowl Shuffle was introduced into our lives 25 years ago?
Boost Mobile did a nice job of taking a well-remembered spot and reigniting it for their own brand. By using a pre-existing ad and altering [...]
Twitch is your source for creative happenings from all around the advertising industry. Brought to you by Stevens & Tate Marketing and Endora Digital Solutions. Find news, updates and insight on everything from print, interactive and web and social, to viral and search engine marketing. If it's happening, it's Twitch!