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Category: Anouncements| Business-to-Business
6 Apr 2010Datotel, a company specializing in IT solutions for businesses, has partnered with Stevens & Tate Marketing/Endora Digital Solutions to develop messaging with creative, a media campaign and an Internet Search program to help the company promote its newest service, cloud computing.
“Datotel is a strong fit for us. They are a thought leader in their niche and are looking to expand. IT has become so advanced that it is better served being outsourced to experts,” said Dan Gartlan, President of Stevens & Tate. “We look forward to helping Datotel connect with businesses looking to make smart IT part of their competitive advantages.”
Gartlan explained that the digital and creative teams at Stevens & Tate would collaborate on a campaign that would include video, advertising and search marketing to reach and attract prospective IT clients for Datotel.
Cloud computing is a new way businesses and individuals are using systems and programs to compute. Rather than accessing software and data stored on a local server, users tap resources through the Internet from “the cloud”. It is a highly scalable and reliable system. This is typically more affordable and, with the right provider, increases security. More information on Datotel and its cloud computing services can be found at: http://www.datotel.com/cloud_computing.htm.
Category: Business-to-Business| Education & Training
6 Nov 2009Want to boost your meeting, event or conference attendance? The Meeting Planning Academy offers these 6 ideas to increase the number of participants in your next event.
To read more of this article, click here.
Category: Business-to-Business
27 Oct 2009The headlines you use to increase awareness of your product, service or cause matter because audiences are actually paying attention to them!
Avoid clichés and overused phrases, as they are often rendered meaningless by audiences – they’ve heard it all before. Instead opt for phrases that are original, yet relevant, as they will be the ones to have the most impact.
This article by BtoB Online describes what makes headlines work and what does not.
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