All posts tagged with
microblogs
Thank You To Everyone That Attended Our “Introduction to Social Media” Webinars
Category: Homebuilding| Retail/Grocery| Social Media
27 Jan 2010Thank you to all that attended our webinar presentations on Social Media. I hope you all found something useful out of the presentation. Some of the key highlights we discussed were:
- What is Social Media?
- How Do I begin in the Social Media Realm?
The Social Media world is composed of many different types of websites and networks. Below is a quick re-cap of the main platforms and sites that we discussed during our presentation:
Social Networks (Facebook):
Social Networking websites allow users to build online profiles and share information, both personally and professionally, with others that are part of the network. Facebook is the largest social network on the web with over 350 million users.
Microblogs (Twitter):
Microblogging sites contain short, immediate postings of current thoughts or information. Twitter is the most popular microblogging site and allows users to send friends 140 character messages (similar to a text message sent from a mobile phone). There is an average of 54 million users worldwide who visit Twitter each month.
Photo and Video Sharing (YouTube):
Video is the most popular content on the web. YouTube is the most popular searchable video-sharing site online as well as the 2nd largest search engine today, having more searches than both Yahoo and Bing.
Social Bookmarks (Digg and Delicious):
Social bookmarking is web-based book marking of favorite websites, videos, articles, etc. It allows users to access bookmarks from any computer and to share with others. Delicious is the most popular social bookmarking website today with over 2 million users. Digg currently has over one million users.
The steps put forward on how to begin in social media are:
- Develop a plan.
- Listen to what others are saying about you and your industry.
- Participate in the conversations out there.
- Evaluate and work to improve.
If you have any additional questions on social media or if you would like to discuss further how to move forward with a social media plan for you company please feel free to contact Stevens & Tate Marketing or check out the Social Media section on our web site.
Hello TipDrop!
Category: Social Media
29 Dec 2009TipDrop.com is a new micro-blogging web site that is a place where people come to give and receive tips on just about anything. Tipdrop is very similar to Twitter; however, TipDrop allows users to post messages up to 255 characters, rather than Twitter’s 140 character limit.
While Twitter asks users the question: “What are you doing?”, TipDrop inquires “What do you know about that?” and creates focused sets of useful information and tips on specific categories. Through this sharing of knowledge, each posting is focused outward on the topic, rather than inward on the user.
TipDrop also has a built-in credibility engine that helps keep the best tips on top and the junk out of the system. As a user, you build credibility by adding tips that other people like and vote for.
Online Marketing & TipDrop
Can TipDrop be used in online social marketing campaigns? Absolutely! However; a company that blatantly promotes their own business can be punished by other TipDrop users who will quickly vote down contributions that are only meant to be self-promotional. This is a good thing as it helps to ensure the overall quality of TipDrop.
With this being the case, how can companies leverage TipDrop in their social marketing campaigns? A brand and reputation can be built up by offering a regular supply of high-quality tips that the other TipDrop users can appreciate. The more tips a user adds to the site, the more his or her creditability rises and exposure increases. By making positive contributions to TipDrop, a company will also be quietly promoting their business and establishing themselves as experts in a particular field.
- No Comments
- Tags: microblogs, Social Media, TipDrop, Twitter
What is Social Media – Microblogging
Category: Social Media| Stevens & Tate Speaks
3 Feb 2009Microblogging sites contain short, immediate postings of current thoughts or information. The most popular microblogging web site is currently Twitter. Twitter allows users to post messages that are no more than 140 characters in length. These messages are visible to a person’s followers. Currently, Twitter has an average of 54 million users worldwide visit each month.
- No Comments
- Tags: microblogs, Social Media, Twitter
What is Social Media?
Category: Social Media| Stevens & Tate Speaks
12 Jan 2009The latest craze to hit the advertising industry looks like it is here to stay. So just what is Social Media and how can you use it to leverage your marketing efforts? Simply put, Social Media Marketing is an engagement with online communities to generate exposure, opportunity and sales. There are many different types of Social Media platforms, including:
- Blogs
- Microblogs
- Social Networking Sites
- Social Bookmarking Sites
- Photo Sharing Sites
- Video Sharing Sites
What is Twitch?
Twitch is your source for creative happenings from all around the advertising industry. Brought to you by Stevens & Tate Marketing and Endora Digital Solutions. Find news, updates and insight on everything from print, interactive and web and social, to viral and search engine marketing. If it's happening, it's Twitch!
Categories
- Anouncements (16)
- Business-to-Business (3)
- Creative (6)
- E-Mail Marketing (16)
- Education & Training (2)
- Food Packaging (5)
- Homebuilding (15)
- Hotels Resorts & Travel (14)
- Media News (19)
- Project & Campaign News (6)
- Retail/Grocery (34)
- Search Engine Marketing (24)
- Senior Living (9)
- Social Media (63)
- Stevens & Tate Speaks (69)
- Uncategorized (3)
- Web 2.0 (18)
- What People Are Saying About Stevens & Tate (10)
- Top Resort E-Mail Subject Lines of the Month
- E-Mail Subject Lines of the Month for Homebuilders
- This Is Not Your Father’s Advertising
- Subject Lines of the Month for Consumer-Based E-Mails
- Using Social Media to Attract a Viral Campaign
- Top 10 WordPress Terms You Should Know
- Google Improves Border Accuracy in Google Maps
- Tech News of the Month – Apple iPhone 4
- Branding and the Recession
- Attraction Marketing: How Can You Do More Within Your Organization To Draw Business To You?
- JassiMostru: Hi Very nice and intrestingss story. [...]
- Tim Itano: Agreed! On both your baby boomer comment and your admiration of oval rubber coin holders. I have not [...]
- Elmhurst Erik: The Baby Boomers are unlike any generation. They revolutionized society and mass media. I love ov [...]
- Tim Itano: Good post. And yeah, re: the "last meal" involved in the asteroid attack, I'm not sure I would use m [...]
- Paul: I agree with you, technology is making it easier for marketers to reach their consumers at home, on [...]
