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Twitter Rolls Out Branded Pages for Marketers

In: Social Media Marketing Agency| Stevens & Tate| Stevens and Tate| social media marketing companies| social networking consultant

9 Dec 2011

It is getting harder and harder to keep up with all the Social Media opportunities that exist for marketers to communicate with their audience. Google+ launching earlier this year, Facebook unveiling the new Timeline feature, which is said to be available to Brand Pages at some point, and now Twitter launches a redesign of branded [...]

Back-to-School Shoppers Use Mobile and Social for Bargains

In: Social Media Marketing Agency| media strategy| retail marketing| social media marketing companies| social networking consultant

10 Aug 2011

Parents are still relying on coupons, comparison shopping and store brands to save money
It’s the time of year when parents are beginning to look forward to the first day of school—and preparing with the necessary back-to-school shopping. For retailers, back-to-school is not only a timely business opportunity, it’s an important [...]

What’s a Facebook Fan Worth? How Many Friends Do You Have?

In: Social Media Marketing Agency| Stevens & Tate| Stevens & Tate advertising| Stevens and Tate| Stevens and Tate Advertising| social media marketing companies| social networking consultant

27 Jul 2011

Every where you look, someone is asking you to “like” them on Facebook and become a fan of their brand or company. It sounds simple enough, but some companies are spending more and more money to ask this simple question of consumers. Which always begs the question, “How much is a Facebook fan worth?” to [...]

Chuck has been renewed! Did the Twitter campaign work?

In: Ad Agency| Social Media Marketing Agency| advertising agency| media strategy

20 May 2011

Last month, we made a post about the fans pushing a major Twitter campaign to advertisers to try to save the television show Chuck. A list of advertisers that aired commercials during the show was put together, and each week fans would tweet with a thank you to the different advertisers. Some fans [...]

Sorry, but Counting Facebook Fans or Video Views Won’t Help Your Brand

In: Social Media Marketing Agency| Stevens & Tate| Stevens & Tate advertising| Stevens and Tate| Stevens and Tate Advertising| social media marketing companies| social networking consultant

19 May 2011

The last year or so has definitely been the year of social marketing and there have been no shortage of promotions trying to gain more friends on Facebook. But as this interesting article from Advertising Age points out, “just counting fans is not enough to help your brand” and we couldn’t agree more. Fans are [...]

Reality TV is Embracing Social Media

In: Social Media Marketing Agency| media strategy| social media marketing companies| social networking consultant

13 May 2011

By now, most everyone has heard about The Voice. If you haven’t watched it, you have been missing out. One thing that makes this different than the other reality shows is it has a lot of focus on Social Media.
Twitter is highly used. There are 4 coaches. Each coach has their Twitter account. There are [...]

Twitter – An Important Tool in Social Networking

In: Social Media Marketing Agency| Stevens & Tate| Stevens & Tate advertising| Stevens and Tate| Stevens and Tate Advertising| social media marketing companies| social networking consultant

6 May 2011

If your company doesn’t have a Twitter account, you are probably missing out on getting new customers. Already a strong brand management device, Twitter can also be used to generate leads for your business. Once you’ve located a target audience, it is simply a matter of following tweets that they send out and then [...]


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