Want to boost your meeting, event or conference attendance? The Meeting Planning Academy offers these 6 ideas to increase the number of participants in your next event.

1. Have an Event Marketing Plan – Create a marketing plan that defines your goals, budget and resources.
2. Brand Your Meeting or Event – Branding your next event with a look and feel sends a consistent message to your attendees and will attract their attention.
3. Use the Web – Have a web site or designated section of your company’s website for information about the meeting, conference or event that proves information to attendees.
4. Offer Group Rates – Offer discounted rates to multiple attendees from one organization or to individuals that attend more than one of your events.
5. Location, Location, Location – The location of your meeting can play a large role in increasing attendance.
6. Get the Word Out – Make sure to actively advertise and promote your upcoming events.

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