Tim Itano

A couple of months ago, my wife and I celebrated our 10-year anniversary at the Trump International Hotel & Tower Chicago and were both amazed and grateful. Amazed at our stay and grateful for the many technological resources the travel/hospitality industry has inspired to help us make that outstanding selection.

Ten years ago, I distinctly remember booking our honeymoon in mixed bag fashion, partially in the traditional travel mode (looking at Fodor’s, calling a referred travel agency) with the other part using tools pretty innovative for the time like Expedia.com and similar price-comparison sites.

Fast forward ten years, and my wife and I are short listing our potential hotels via Google maps (for proximity to nearby attractions), screening those same short-listed hotels on their Facebook pages for happy travel stories, pulling up Groupons and posting photos of our stops on FB via iPhone.

When it came to making our stay great, the technological features of the hotel – including a über cool bathroom mirror that turned into a TV –  were great but weren’t the difference makers. It was the impeccable service that was evident from the moment our car pulled under their porte-cochére. Their service-first mentality wasn’t just a corporate mandate, it seemed genuine and true. When we sidled up to the well-appointed front counter, the conversation was warm and custom-tailored like a fine suit. Throughout the hotel, guests seemed more relaxed, more confident and friendly as you would expect having been treated like a million bucks.

And the room, I can’t say for sure that Donald Trump himself didn’t hand-pick our room for us, but with views of the river, the lake and half of Chicago’s finest skyline, who’s to say he didn’t?

Are you looking for a hospitality marketing agency that trumps the others? Stevens & Tate Marketing and Endora Digital Solutions, specialize in hotel/resort advertising and have provided innovative marketing solutions for hotels, resorts, CVB’s and lifestyle-based residential  communities throughout the U.S.

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