Search Results

So how many generations do we have now?
We have the Silent Generation (1925-1945), Baby Boomers (1946-1964), Generation X (1965-1979), Generation Y or Millennials (1980-2000), Generation Z or the New Silent Generation (2000-2020). So we have FIVE that we are serious about marketing to.
You still need to know your AUDIENCE
Everyone can tell you how to market [...]

This week, SiteProNews published an article written by Chris Haycox that discussed the growing buzz about Web 3.0. The article aimed to filter out the hype, self-serving PR, old-fashioned nonsense, newfangled marketing verbiage and other noise surrounding web 3.0 to give the reader a better understanding on what web 3.0 actually entails.
The first thing to [...]

Did Mom invent social media? Some say she did, according to a recent article written by Avi Savar, the CEO of Big Fuel Communications.
There are 82 million moms across the U.S. of all ages and 26 million of them are mommy bloggers. They are grassroots, Oprah-like brand advocates with loyal followers who can change the [...]

Datotel, a company specializing in IT solutions for businesses, has partnered with Stevens & Tate Marketing/Endora Digital Solutions to develop messaging with creative, a media campaign and an Internet Search program to help the company promote its newest service, cloud computing.
“Datotel is a strong fit for us. They are a thought leader in their niche [...]

More and more brands and companies have begun taking advantage of social media, mobile and video and using them as an essential part of their marketing plans. As important as these formats are as advertising and marketing tools, it is also important to view emerging media with an educated eye.
Consumer brand logos are everywhere in [...]

In order to take your pay per click campaigns to the next level in the upcoming year, you must go beyond simply measuring leads and transactions and start measuring new goals such as social media engagements and RSS subscriptions. The Search Engine Journal has listed 10 types of conversions marketers should be tracking in the [...]

Although video marketing and uploading is becoming more and more popular, video search engine optimization remains a largely overlooked search marketing strategy. As videos continue to gain significant traction in search engines’ natural listings, most companies either ignore them, or remain completely unaware of their potency. That oversight represents a valuable edge your company can [...]

Looking for something new? In a universe where advertisers are constantly looking for that next great place to expose their must-have products to the marketplace, it’s becoming more and more difficult to find areas that haven’t already been reached.
In recent years, the advertising community has secured product placements in movies, music videos, TV shows (dramas, [...]

Thank you to all that attended our webinar presentations on Social Media. I hope you all found something useful out of the presentation. Some of the key highlights we discussed were:

What is Social Media?
How Do I begin in the Social Media Realm?

The Social Media world is composed of many different types of websites and networks. [...]

Are you considering starting a Social Media Marketing Program to promote your business and your brand?
Before you jump into interacting with the online world, it is important to take a step back and listen to what people are saying about you and the industry that you are in. Below is a list of reputation monitoring [...]


What is Twitch?

Twitch is your source for creative happenings from all around the advertising industry. Brought to you by Stevens & Tate Marketing and Endora Digital Solutions. Find news, updates and insight on everything from print, interactive and web and social, to viral and search engine marketing. If it's happening, it's Twitch!

Get the Daily Twitch!

  • JassiMostru: Hi Very nice and intrestingss story. [...]
  • Tim Itano: Agreed! On both your baby boomer comment and your admiration of oval rubber coin holders. I have not [...]
  • Elmhurst Erik: The Baby Boomers are unlike any generation. They revolutionized society and mass media. I love ov [...]
  • Tim Itano: Good post. And yeah, re: the "last meal" involved in the asteroid attack, I'm not sure I would use m [...]
  • Paul: I agree with you, technology is making it easier for marketers to reach their consumers at home, on [...]

Search by Post Date

September 2010
M T W T F S S
« Aug    
 12345
6789101112
13141516171819
20212223242526
27282930