Nicole Wagner

Well, it’s finally here – the new Apple iPhone 4.

The new iPhone sports a thinner form and a different shape. It’s little heavier, with a straight back replacing the curved back of the last two versions. The antenna is a split stainless steel band that runs around the edge of the phone. The shorter, left strip is used for WiFi, Bluetooth and GPS and the longer, right strip is used for UMTS/GSM cellular radio for voice and data.

One of my favorite new features on the phone is the FaceTime video calling service. Since my family is all across the US, this feature is a great way to connect. Because of this feature the new phone also includes two cameras; one on both sides of the phone. This makes it much easier, now to shoot self-portraits that actually look great.

For my sister, the Retina display will come in handy now that her iPhone has become her Kindle. And I think any app lover will appreciate the new multi-tasking feature that allows you to switch between third party apps seamlessly.

Although I believe editing video is hard enough to do on my computer, I’m sure there are video lovers out there who appreciate the new HD video recording and editing features. Other features of the phone include folders for your apps, iBook reader, and more voice control features.

I have been holding out on actually purchasing the iPhone 4 due to the reported antenna problems and if you hold the phone a certain way you can degrade the signal and potentially drop your calls and Internet connection. But my birthday is in July, so they better fix this fast because it’s the only present I want.

Information on the iPhone: http://www.apple.com/iphone/design/#design-video

  • Share/Bookmark

Related Posts:

Stevens & Tate Marketing, a full-service advertising agency, developed The Daily Twitch to consolidate and provide useful information surrounding advertising and marketing. We are devoted to serving content useful to an array of industries including B2B, Hospitality, Real Estate, Education, Senior Living, Food, Packaging and Retail.

We encourage you to view our work on the S&T website in the following categories:

B2B Advertising
Food Retail Advertising
Healthcare Advertising
Real Estate Advertising
Senior Living Advertising
Hospitality Advertising

Comment Form

You must be logged in to post a comment.

What is Twitch?

Twitch is your source for creative happenings from all around the advertising industry. Brought to you by Stevens & Tate Marketing and Endora Digital Solutions. Find news, updates and insight on everything from print, interactive and web and social, to viral and search engine marketing. If it's happening, it's Twitch!

Get the Daily Twitch!



 

Categories

Archives

  • Erik: I don't think it's so much of an outpouring of support for the old logo, but rather a great disdain [...]
  • Erik: Working with the right vendors that can help develop high-profile, creative packaging solutions at a [...]
  • Erik: I need a clarification. It appears that you're saying that visual design of a web page will indirect [...]
  • Erik: These are all great suggestions. Like any successful marketing campaign, using Facebook requires a c [...]
  • JassiMostru: Hi Very nice and intrestingss story. [...]

Search by Post Date

February 2012
M T W T F S S
« Jan    
 12345
6789101112
13141516171819
20212223242526
272829